Sales Feature
Every lead lands
in the pipeline,
not in an inbox.
Website forms, Facebook and Instagram lead ads, Google Ads lead forms, and new WhatsApp contacts open a deal in the stage you choose, assigned to the right rep.
Website form
Meta Lead Ads
Acme Ltd – 10.11.2026
Stage: New · Owner: Sarah K.
Created from lead form "Demo request"
Why it matters
Leads from where they already come
Hipcall captures the forms already on your website, Meta Lead Ads on Facebook and Instagram, and Google Ads lead forms. No new form builder to learn.
A contact first, then a deal
Each lead is matched to an existing contact by e-mail, then by phone, or becomes a new one. The deal opens in the pipeline and stage you set for that source.
The right rep, notified
Assign the deal to the contact's owner or to a fixed person. They get a notification in the app, on their phone, or by e-mail.
No duplicates
If the contact already has an open deal in that pipeline, Hipcall does not open another one. A WhatsApp message from an existing customer stays a conversation, not a new deal.
How It Works
Set up in four steps
- 1
Connect a source
Add the Hipcall tracking code to your site, or connect Meta Lead Ads or Google Ads.
- 2
Turn on deals
Choose the pipeline, the stage, and who owns new deals from this source.
- 3
Leads arrive
Each lead becomes a contact and a deal, with a note saying where it came from.
- 4
See what each form brings
The form settings show how many deals it opened in the last 30 days.
Use Cases
Built for how your team sells
Ad leads at night
A Facebook lead form is filled in at 9 pm. By morning the rep has a deal, a notification, and a contact to call.
Demo requests from the website
The "Book a demo" form on the website opens a deal in the "Demo requested" stage for the sales team lead.
WhatsApp first contact
A new number writes on WhatsApp. The contact is created, a deal opens, and the conversation is on the deal from the first message.
FAQ
Frequently asked questions
No. The Hipcall tracking code captures the forms you already have.
Yes. You can import leads from Meta's last 90 days. Imported leads become contacts but do not open deals.
They are matched to one contact. If they already have an open deal in that pipeline, no second deal is opened.
Yes. For website forms and Meta Lead Ads, the consent and its evidence are stored on the contact.
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